Publishing is not only about selecting the right content for the right audience but also about providing the right formats for them to be bought, read, watched and experienced.
As professionals of this industry, on one side we must keep abreast of all the latest changes and preferences of our audiences, and on the other be willing to constantly upgrade information and training related to technological innovation.
This can become quickly a challenge for the person or persons in charge of business development departments belonging to small publishing companies. Most probably such teams will neither have the resources needed to gather all the appropriate information, nor the time and know-how to apply them to products their Company’s portfolio currently offers.
Let’s face it, it is fact. As the revolution of e-book begins, we need all the resources and know-how available in order to succeed as members of this new wave of publishing!
And so, Tapuat Publishing has been founded with this new paradigm in mind: The Book Digital Age. Our team is focused 24/7 on the latest technologies, content types and marketing techniques that are permanently changing and improving, in order to apply them in effective ways to the promotion of published materials.
As a new company, we only think and offer win-win transparent relationships where all parties work together toward: Promoting the right product to the right audience while profit optimization is reached at the same time.
Services offered to small presses and independent publishers are:
A book is not only a set of words. More often than not a book is a story that can be explored and expressed by means of many different types of products.
Book’s content can become a great marketing tool to attract wider audiences. We can help you in defining and creating new ways to enhance your product in order to increase its potential reach.Contact us Today!
The new word of mouth is here, it is called Social Marketing!
We can assist you in the understanding of how it works and therefore in creating strategies to develop and maximize your potential audience. Also, we are able to apply our in-house know-how for an optimal promotion of your products.